5 Things I’d Make Alexa Do For Me At Work
Amazon announced Alexa at work this week, an effort to put Amazon Echo devices in offices. Here’s how much better work life could be with the dulcet toned assistant. Take a meeting. Why am I on all these conference calls? Alexa can take conference calls on my behalf. She’s friendlier and can call upon stores […]
2H 2017 Client Coverage
At Owen Media, we’re fortunate to work with some of the most influential technology companies in the world. Our media relations efforts focus on developing and telling stories that resonate with editors from print and Web-based outlets, across to television broadcast producers. Here is a list of articles we’ve secured for our clients since the […]
Cray – Microsoft Partnership Puts Supercomputing in the Cloud
Cray announced a partnership with Microsoft in October 2017 to allow customers to put Cray Supercomputers in Azure data centers. The announcement and interviews secured more than 55 articles. October 31, 2017 / Storage Newsletter: Cray and Microsoft Bring HPC to Azure October 27, 2017 / HPCwire: Amazon Web Services Beats Cloud Rivals with First […]
Why Are Software Developers So Damn Slow?
Why do software developers get paid so much yet work so slowly? The global software market is $500 billion and growing by about 5% per year. But there are only 18 million software developers worldwide and universities cannot mint computer science grads fast enough. That’s why software costs and developer salaries march inexorably higher. The […]
HQ2 Winners and Losers
HQ2 applications are due October 19. Cities are falling over themselves to woo Amazon, but everyone will win this contest. Amazon is giving North America a crash course on the making of a digital enterprise and it couldn’t come soon enough. In mid-August, before HQ2 was announced, I was in St. Louis where employment, any […]
Angry Mob Drops Pitchforks, Hugs Uber
There’s a lot of cloud hate speech going around. Job destroyer. Monopolist. Election meddler. Before we burn the data centers to the ground, let’s praise the cloud for what it is. Cloud computing is the underpinning of the free economy. Does anyone remember Hotmail? It was the first free email service offered independently of an […]
Amazon Wants an Open Marriage
Amazon delivered a surprise punch to Seattle last week. It was as if an attractive, wealthy spouse asked for an open marriage. A shocker. Kind of like when Boeing moved its HQ to Chicago in 2001. Some say the company is responding to civic leaders who pile Seattle’s woes on Amazon (traffic, housing costs, homelessness). […]
DevOps Sprawl
Is DevOps suffering from over-automation? The promise of DevOps is faster application deployment, such as multiple updates per day. The development methodology is central to the success of Apple, Google, Facebook, Amazon and other tech heavyweights. According to Gartner the DevOps tools market is $3 billion in 2017, up 21.1 percent from 2016. Mainstream enterprises, such […]
How Content Marketing Works
Content marketing is a type of marketing that involves the creation and sharing of online material (such as videos, blogs, and social media posts) that does not explicitly promote a brand but is intended to stimulate interest in its products or services. Instead of pitching products or services, content marketing provides relevant and useful content […]
10 Uses for Great Content
Writing is free if you have hours of free time. For everyone else there are writing budgets. As the cornerstone of social media and content marketing, writing costs might eat the lion’s share of the marketing budget. So here’s a way to get the most of your great writing. Bylined article: Your first stop with […]